Double Play

Boy versus girl in the rideshare series of love
After 2.5 years and nearly 10,000 rides in just the Lyft platform, I've recently added Uber to the mix. Here's what I've learned after several weeks in the new situation. (By the way, doubling up is what the majority of ride share drives do, at least if what I've read is to be believed.)

> The apps have clearly different strengths. Uber's mapping is annoying, in that it seems to give the driver less notice for turns, the geo-mapping of the passenger's phone is less likely, and it doesn't default well to other routes. However, Uber is *much* better at giving you more information about riders in queue, to the point where I've started removing those rides when I get them from Lyft. If you are using queue to sneak unwanted rides (i.e., ones where I'm driving 10+ unpaid minutes to get to the next passenger) into my work day, it just doesn't make sense to take queue riders.

> They clearly change offers if they know you are on both platforms. I haven't been getting streak bonuses (i.e., small incentives to do 3-5 rides in the same platform) before I started logging in and out of platforms. Given the data crunching that's going on, I'm clearly now in a different bucket.

> Both platforms are (much) more prevalent than they used to be, and at different hours. Two years ago when I was biding time between full-time gigs, I'd be lucky to get a dozen fares a day, with the majority of them coming outside of work hours. Now, I'm busy most of the time, at relatively similar levels, and without having to drive as far from my home to get work.

> There may be a difference in the customers, but I also may not have enough time in the system yet. In the Bay Area, Lyft riders tended to be politically active, ready to throw shade at Uber, and apt to think there was a difference in the driver work force. In New Jersey, it's much more about finding the lowest price and the closest driver, with passengers more or less expecting to use both platforms, the same as the drivers. It's pretty pragmatic.

> Lyft gives me more geographic flexibility. If I get pulled into Pennsylvania or certain areas of New Jersey, Uber stops working for me, while Lyft will continue to pull in business. I tend to get back to areas where both platforms are firing, but if I'm trying to rack up enough rides to get to a bonus level, Lyft is more likely to get the extra time.

Oh, and Uber pays a day earlier than Lyft. Not such a big deal for me, but I could see how it would matter more for others.

5 Things In 10 Seconds

High Fives Not Required
If you want to know how a ride is going to go... 19 times out of 20, it's dictated by the first ten seconds. Because in those seconds, I'm looking for the following tells.

> Promptness. Drivers are paid in three ways: time, distance, and number of rides given (usually through platform bonuses). Two of those three are not helped by waiting for passengers to get into the car, and honestly, time spent is the least important aspect by a wide margin. That doesn't even take into account the added stress of trying to find a safe place to pull over. Honestly, if I had the ability to cancel passengers without a penalty after a minute of waiting, I'd probably take it, especially as passengers receive notifications before the driver gets there. (Yes, I've been a passenger. Not often, but enough.)

So for the riders who seem to delight in getting in at the last possible second before I can collect a cancel fee and get to the next rider, please be aware that your driver -- and yes, I'm speaking for all of us here -- really isn't down with that. Especially when it's a busy period of the day, or if a bunch of other passengers have done the same thing earlier in the shift. (This is also why drivers like to press the arrived button before we get to you. It's not you, it's the world.)

So taking your time to get in the car kind of puts the whole exercise into a poor point before we've even begun. If you can avoid it, don't be late to the pickup, and if you can't, expect your driver to be a little curt. (Which I tend to get past with even the barest hint of a sincere apology, because I'm wired that way, but honestly. Just get in the car already.)

> Interaction Level. If you've got headphones on, or if you are very into your phone, I'm going to assume that you are very engaged with your work or media and are looking for as much of a robot-ready ride as you can get. I'm also going to confirm your address and mention services (water, mints, cough drops) as a matter of standard service, not because I'm looking to distract you.

> Politeness. This is mostly around phone use. Headphones aren't expensive or hard to find, and if your call or game or video can't wait until you are out of the presence of a total stranger... well, actually, it can. My car radio is on because I'm trying to make my work space pleasant for me, not you, and driving with headphones on isn't safe. You are paying for a ride, not a private room. (Especially in shared rides. People who don't care how much they are disliked by fellow passengers scare me, honestly.)

Other than that, I'm reading tone (the passive aggressive "THANK YOU" to cease conversation from the presumed underclass is a real, um, winner) and seeing if you will offer up the first ice breaker.

> Comfort. I currently have the ideal car for ride share for the driver (a fully paid hybrid hatchback), which gives me math advantages on upkeep and gas mileage, while still having a surprising amount of storage capacity. It's not, however, ideal for all passengers, especially if you are bigger or taller than the median. When I sense that folks are not thrilled with the space available, I tend to be more open with value adds (i.e., tips on how to get more out of the platforms), or gregarious in terms of conducting a bit of an interview to add value to your day. This is mostly done to protect my rating, but to be honest, if you have a severe issue with my ride and didn't cancel the request when you see my ride in the app, I don't have a ton of sympathy. My car is what it is, and works perfectly well for the vast majority of riders; if you aren't comfortable in it but don't make the move to get a bigger ride, I'm thinking you are valuing speed over comfort.

> Health. To be blunt about this, no ride share driver is really looking to make a pay day from someone getting sick in their car. The reimbursement levels from the platforms don't really cover what a professional cleaning will cost, especially when you factor in the time off the clock, and if it happens, it's pretty much the end of your shift -- which for a busy or prime period is especially troublesome.

Picking up drunk people is part of the gig, and the eradication of DUI is one of the major benefits that ride share platforms give to society. But if you feel sick, please wait until you do not to call for a ride. The time you spend really isn't worth the risk.

Hijacked

Rubber Stamped 
So this was a new and terrible experience...

Shared ride, no surge, passenger gets in the car, and I confirm his address as a supermarket in town. It's a 10 minute ride, and he's pretty ripe and pawing through the breath mints and cough drops as if he's mining for gold. Good thing they are all wrapped, and I'm not always in need of someone who can carry a conversation. We drive in silence... until I get to his destination.

Which is when the freak out happens.

It seems this isn't the right supermarket, which is now met with threats to call the cops (um, for what now?) and he's not leaving the car, and I have to take him somewhere else.

You know, for free, with no GPS navigation because the app thinks he's done.

He also doesn't know the address of the other place. Joy.

I also do this hustle out of the desire to drive people around for free. Especially when they are rude, reek, and hostile, and threatening my rating. (As if the app is going to take the word of this winner over an experienced driver, but you never know.)

So I logged out of the app, asked Google for other supermarkets in the same brand near me, and drove him to the closest one, which is 2 miles and 5 tense minutes later.

He's satisfied and staggers off. Big winner, right? Alpha male got me good?

Well, no, because after driving a few blocks away and having my nerves settle, I fired off a message to the service along with my one star rating. I got a form letter back, but it promised an account review and possible suspension for my hijacker.

When you do 10,000 rides, they can't all be winners, folks...

My Tight Five

Tip Your Server
Tight Five is a phrase from the world of stand up comedy, where comedians have their sharpest bits cut down to speed sets in exposure gigs. It's basically the same as an elevator pitch in business; your greatest hits, as it were.

And, well, it exists in ride share as well. At least for me. At the risk of seeming a lot less spontaneous than I actually am, please welcome yourself to... the A material.

> "I'm taking you to ... " Base level conversation, because when I don't check your drop point, Disaster Looms.

> "There's water in the seatback pocket, and cough drops and breath mints..." This is accompanied usually by a little bit of pantomime and manipulation, because the dish isn't secured and I don't want you to wear it.

> "Where are you from, since no one's from here?" - This nearly always worked to get a snort in the Bay Area, where 4 out of 5 people to enter the car where from Southern California, Chicago, Canada, New York, Florida, Texas, or India. That number dropped a lot when you got into the East or South Bay, but it still held pretty well. On the East Coast, I don't break this one out very often.

> "Do you take Lyft fairly often? I can throw you a tip or three." I've driven nearly 10,000 rides as I write this, so if I don't have tips by now, I'm probably doing something wrong. Most of the time, people say yes and most of the time, I tell them something they didn't know.

> "What do you do?" It's not news to anyone who has ever worked in sales and marketing, but people generally like to talk about themselves. Especially if you seem interested and/or not trying to sell them something. (What am I trying to sell you, when you are in my car? Good will in case my route isn't perfect, or we run into unforeseen traffic. And if you are so moved as to tip, then the sale is more obvious.)

> "Would you like some recommendations?" I don't know why people think that de facto cab drivers have all of the in the know tips on restaurants and cultural attractions, especially when the vast majority of my time is spent, well, not getting out of the car to experience the things that I've taken you to. But I guess we've all seen enough movies where the cab driver has advanced the plot, and maybe part of your great Tourist Experience is to do the thing the cabbie said. (I have some, by the way. Especially for SF and Philly.)

> "That reminds me of a podcast..." I'm in the car a lot, folks. I'm listening to a lot of NPR to try to keep my mind occupied, and I'm also prone to drawing causality lines from work, past experiences, family, etc.

Oh, and if you don't want anything but the first two?

Just pray to your phone, and all will be calm.

But probably a lot less fun for both of us, really...

Lyft Work: East Coast vs. West Coast

Well, No, Not This Either
Lyft work has been my second job for most of the time that I've been in the platform. Most, sadly, but not all, as I work in a field (online advertising) and sector (start ups) that occasionally encounter clear air turbulence. But this has given me an interesting experience in what it's like to do the hustle in dramatically different settings.

When you Lyft in the Bay Area, you encounter...

> A ton of tech workers taking shared rides. In SF proper, they don't tell you the names of the companies they work for, because there don't want to seem like shills or nerds or whatever. In the greater San Jose area, they are ready to sing the fight song. (No, seriously.)

> Tourists. Well, obviously, especially if you are anywhere near Fisherman's Wharf. ){hilly gets some, but not nearly in the same number as SF.)

> Day drinkers in costume. Between Pride, Halloween, Santacon, Bay to Breakers, Hunky Jesus / Foxy Mary (don't ask), Carnivale, St. Patrick's Day... well, you don't have an alcohol problem if you are in costume, right? You're just being festive!

> Predictably bad roads (in that the East Bay is always, always, always worse)

> Inexplicable traffic delays. There's just too many people, spread over too little space.

When you Lyft in the Greater Philadelphia and New York City regions, you encounter...

> A lot of praying to the phone. Even more than the West Coast.

> Much more de facto health care work. Rideshare is the new ambulance, folks. For obvious reasons.

> Long random rides. It's much less likely to be a commuting tool here.

> Lower ride density. In the Bay Area, there's just more people and more drivers. Here, I routinely run into 10 minute drives to pick up passengers without a cancel. In the Bay Area, over five minutes was rare.

> About a 20% drop in net wages, which is mitigated somewhat by cheaper gas and lower costs for things like auto repairs and car washes, road food and drinks, and supplies (I stock my car with water, mints and cough drops)

It's also, well, less fun. But that may speak more to my situation than my passengers, honestly.

For Scarlett, and her mother

 I'm an email and digital marketing consultant, and rideshare is the client of last resort. I tend to do a lot of it around the holidays...